Thursday, June 21, 2012

Discovery’s New Life Under David M. Zaslav


David Zaslav did not start his career immediately in the world of media. In fact he graduated from Boston University School of Law with honors and joined a law firm in New York City.  In 1989 he entered television via NBC and played an important role in the development and operation of CNBC. Zaslav also played a significant role in establishing MSNBC in 1996.  He has been involved in numerous media properties of NBC such as Universal HD, USA Network, and Telemundo.

Zaslav held key positions notably in the cable TV area. From May 2006 to December 2006 he was the President of Cable & Domestic Television and New Media Distribution of NBC.  He then moved over to Discover Communications, Inc. in January 2007 as President, CEO, and Director.

Zaslav immediately set about to grow the company, while improving efficiency. Under Zaslav’s leadership Discovery began a new life as a public company in 2008. With his experience previously working for a public company Zaslav has instituted a number of initiatives such as a 200 percent increase in original content investment, the launching of the highly successful Investigation Discovery, and programs like Life and Frozen Planet.

The company also partnered with Oprah Winfrey to establish OWN: Oprah Winfrey Network. This undertaking has had a rocky start but Zaslav has for now been solidly committed to it.  Under Zaslav’s leadership the company has had four consecutive double-digit earnings years and the trend looks to continue.

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