Sunday, June 3, 2012

Willing To Take The Risk: Ellen J. Kullman


Ellen Kullman is the Chairman and CEO of DuPont. This is not an ordinary company by any standards. On longevity alone it’s been around for 210 years. The company had earnings of $38.7 billion in 2011.

Ellen is the first Chairman and CEO in the company’s long history.  She started her career at General Electric then joined DuPont in 1988 as a marketing manager. She was on her way up the leadership ladder.  After a series of management positions, in 1995 she became the vice president and general manager of White Pigments & Mineral Products.

She was already comfortable with her job leading around 6,000 employees and managing a $2 billion business.  Then in the latter part of 1998 she was asked to create a consultancy business based on the company’s safety practices.  DuPont’s CEO then told her it was alright if she would not accept the new job assignment.

Taking this challenge had its perils. It would seem like she was being pushed out of a stable job position for someone else to take over.  Kullman would start with virtually nothing but an idea.

Both her mentor at DuPont and her husband were not in favor of it. It would be something totally new for her since she would have to be more entrepreneurial in this undertaking. It would also be new for DuPont since it was a company that sold products and not services.

It must have been the challenge that made her decide to take the job. It would really put her to the test. It was totally new and she had a clean slate to start with. Kullman was able to convince some people to work with her.  She assured them that she would help them find another job at DuPont if it didn’t work out.

Turning the idea into reality was not an easy task there were failures along the way. It was all worth it since she was able to turn safety consultancy into a $ 5 billion dollar business.  This achievement certainly helped her rise to the top.

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