Monday, July 2, 2012

Inalink: Working to Ensure the Success of Professional Associations Across America


Professional associations face a host of challenges tied to creating and maintaining membership loyalty. Recent shifts in the economy have resulted in continual downsizing across a wide array of industries, transitions that often leave employees disconnected from their companies and peers. In the current economic climate, organizations that want to remain relevant must face the fact that member participation means everything. People who decide to join an association initially do so for a variety of reasons. Perhaps they want to expand their network of contacts, access educational resources for career development, or simply enjoy the benefits that come along with being a part of a community of like-minded individuals. Unfortunately, the driving factors that lead members to seek out new affiliations often fail to sustain active engagement over the long-term.  

Building confidence and trust between members and associations since 1992, Inalink delivers tailor-made solutions specifically crafted to facilitate trust, loyalty, and increased enrollment in industry events. Reaching out to members on behalf of associations through direct calling, Inalink has developed a time-tested, results-oriented model firmly rooted in person-to-person conversation. First and foremost, the communication experts at Inalink serve as intermediaries between an association and its constituents.
Although Inalink employs a phone-based platform to accomplish its goals, the firm purposefully avoids any telemarketing-style tactics in its outreach approach. To this end, the company firmly believes that members should be treated as intelligent and informed individuals, not as another number on a call sheet. Personal connections hold incredible value at Inalink. Scripted sales pitches do not.

Offering a sophisticated suite of program-specific tools to assist organizations with operational and expansion endeavors, Inalink listens to members and evaluates their comments with care, distilling all relevant concerns into detailed, easily decipherable reports. With a multiplicity of applications, this information can be used to guide an association’s business practice strategically and affordably. To learn more about collaborating with Inalink, go to http://www.pitchengine.com/inalink/inalink

 

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